Image Pedagogy: TV advertisement critical reading
نویسندگان
چکیده
منابع مشابه
Generation Reflection in TV Commercial and Advertisement
This research studies TV commercial from cultural-conflict view point and tries to analyze mutual relation between parent-child generations. It applies signifier's method for reflecting TV commercials. Signifying qualitative method on the base of General signifies along with "first levels signifiers" and "Second level signifiers" obtained Symbolic displacement. This research shows TV commerci...
متن کاملAutomatic TV Advertisement Detection from MPEG Bitstream
The Centre for Digital Video Processing at Dublin City University conducts concentrated research and development in the area of digital video management. The current stage of development is demonstrated on our Webbased digital video system called Físchlár [1], which provides for efficient recording, analysing, browsing and viewing of digitally captured television programmes. Advertisement break...
متن کاملImpact of TV Advertisement on Children Buying Behavior
In this research we investigate the impact of television advertisements on children buying behavior. We visited different schools in Punjab, Pakistan and checked the response of children. A 5 point Likert scale questionnaire was designed. Different cities of Punjab were selected on random sampling basis. A total 250 questionnaires were circulated, and the response rate was 100 %. Design/Methodo...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: Comunicar
سال: 2008
ISSN: 1134-3478,1988-3293
DOI: 10.3916/c31-2008-03-058